The original idea behind Talking Traffic – facilitating the exchange of data between road users and intelligent infrastructure within a public-private data chain in order to reduce the adverse effects of mobility on the basis of real-time data – has been implemented successfully and is going full speed ahead.
An increasing amount of parties wants to join the data chain, more outdoor objects are digitally linked and more cities acknowledge the added value of being able to guide and manage groups of road users in a smart way. As a result, Talking Traffic is becoming increasingly important for governments as a combination of tools for simplifying management and maintenance, as well as policy decision-making. Interest in this type of data-driven mobility is growing, especially in cities that are in the process of rolling out the Smart City concept.
'The city of today and tomorrow: we have a choice!', is about the challenges that residents of Dutch cities face every day. It's a film about the future of housing, living, climate and travel and the coherence between the challenges in and around the city.
Research-based consultancy firm Ecorys has conducted an exploratory study of the social effects of investing in smart and sustainable urbanisation.
The Dutch ambulance sector is the first emergency service to connect to Talking Traffic services nationwide. Thanks to Talking Traffic, ambulances on their way to an emergency (i.e. with siren blaring and lights flashing) will from now on always be "connected" and therefore "digitally visible". Smart traffic lights can give ambulances a green light and therefore a safe passage when they cross over an intersection. Other road users are warned in good time that an ambulance is approaching so that they can react accordingly. This helps increase road safety for other road users, the ambulance crew and the patient on board.
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